• Business & Economics

Blogging for Creatives

How Deisgners, Astists, Crafters and Writers can Blog to Make Contacts, Win Business and Build Success
Author: Robin Houghton
Publisher: Ilex Press
ISBN: 1781570167
Category: Business & Economics
Page: 192
View: 5387
Blogging for Creatives teaches you everything you need to know about how to design and profit from a beautiful blog that people will want to return to again and again. Complete with hundreds of tips, tricks and motivational stories from artistic bloggers who have started from scratch, Blogging for Creatives covers how to publish and host a blog, as well as keeping it fresh, staying motivated and forging connections. Whether you?re looking to create a platform for your creative trade, an inspirational journal, or a hub for people with similar tastes and interests, learn how to benefit from being part of the blogosphere in this accessible, non-techie guide.

    • Art

The Essential Guide to Business for Artists and Designers


Author: Alison Branagan
Publisher: Bloomsbury Publishing
ISBN: 1474250572
Category: Art
Page: 344
View: 7367
This second edition of the best-selling, comprehensive handbook The Essential Guide to Business for Artists and Designers will appeal to a wide range of artists, makers, designers, and photographers looking to set up and establish an arts practice or design business within the visual arts and creative industries. With fully revised content, three new chapters, and profiles of contemporary artists and designers from around the world, this guide leads the reader through the most important aspects of setting up and growing a profitable enterprise. Providing the vital knowledge and tools to develop a vision and achieve business growth, topics include: - Building networks and successful negotiation tactics - Promoting an engaging social media presence - Business planning and money management - Overview of legal, tax and intellectual property issues - Setting up a website and trading online - Exploiting innovation and future trends As well as specially tailored enterprise exercises and useful diagrams, this latest edition features apt quotations and indispensable resources including an extensive glossary and a list of key professional bodies and organisations based in the UK, USA, Canada, Australia and South America. This handbook is printed in a dyslexic-friendly font and includes new illustrated mind maps and colour pictures throughout.

    • Business & Economics

When Talent Isn't Enough: Business Basics for the Creatively Inclined

For Creative Professionals, Including... Artists, Writers, Designers, Bloggers, Web Developers, and Anyone Else Looking to Freelance or Run Their Own Business
Author: Kristen Fischer
Publisher: Red Wheel/Weiser
ISBN: 1601635435
Category: Business & Economics
Page: 224
View: 3935
Many creative professionals focus too much on their artistic abilities and too little on their business interests. In When Talent Isn't Enough, copywriter and journalist Kristen Fischer offers powerful strategies and practical stories from some of today's most prominent creative leaders to help you thrive. The result: an easy-to-read guide that covers all aspects of launching and managing a successful business for any creative entrepreneur or solo practitioner. When Talent Isn't Enough offers savvy and easy-to-apply business advice for writers, designers, and artists who want to: Run a profitable, fulfilling business Market themselves alongside seasoned pros, in-house talent and established agencies Understand the legalities of doing business Spearhead hassle-free accounting and bookkeeping practices Overcome challenging situations with clients Embrace self-promotion as a solo professional Cultivate lasting client partnerships

    • Juvenile Nonfiction

Getting Paid to Blog and Vlog


Author: Richard Barrington
Publisher: The Rosen Publishing Group, Inc
ISBN: 1508172900
Category: Juvenile Nonfiction
Page: 80
View: 775
Young people’s voices make the most advantageous bloggers and vloggers on the internet. But to make blogging into a career, readers must learn everything about content creation and advertising and how to optimize profits without isolating their audience. There are advantages and disadvantages to each way of maintaining a blog and many roles and skills that a professional blog or vlog team must have. Much more than a wall of text, there are insightful profiles of blog stars like Tavi Gevinson and Ken Pomeroy, as well as particularly nuanced topics central to the operations of blogging.

    • Computers

Blogging for Bliss

Crafting Your Own Online Journal : a Guide for Crafters, Artists & Creatives of All Kinds
Author: Tara Frey
Publisher: Sterling Publishing Company, Inc.
ISBN: 9781600595110
Category: Computers
Page: 155
View: 5953
Provides information for crafters and artists on creating a successful blog, covering such topics as cropping and sizing photographs, adding graphics, establishing links, and attracting an audience.

The Golden Rules of Blogging


Author: Robin Houghton
Publisher: Ilex Press
ISBN: 9781781572399
Category:
Page: 128
View: 2535
Do you really need to post every day to make your blog a success? Is it true you should never steal stuff? Can anyone make money from a blog? Blogging hasnt been around for ever, and yet any blogger will tell you there are rules what to do, what not to do, the facts. But where did they come from? And should we be breaking them? Designed for bloggers of all levels of experience, this book takes a hard look at twenty-eight of the blogospheres golden rules and shows you when, why and how to break them. Illustrated with real-life Blogger Stories and examples plus Expert Comments from those whove learned the hard way, The Golden Rules of Blogging (and When to Break Them) will give you a fresh perspective on blogging. Out with the rules? You decide!

    • Computers

Blogging Heroes

Interviews with 30 of the World's Top Bloggers
Author: Michael A. Banks
Publisher: John Wiley & Sons
ISBN: 0470197390
Category: Computers
Page: 298
View: 1499
"One of the true beauties and powers of blogs is that they can give voice to people who are not heard." --Frank Warren, PostSecret postsecret.blogspot.com "Don't write anything in a blog that you wouldn't say to someone face to face." --Scott McNulty, The Unofficial Apple Weblog www.tuaw.com "For me, the future of journalism is blogging." --Mary Jo Foley, All About Microsoft blogs.zdnet.com/microsoft/ "I do my best thinking via my blogs." --Chris Anderson, "The Long Tail" www.thelongtail.com "When I look out at the blogosphere, I don't see lots of inconsequential blogs. I see lots of possibility." --Gina Trapani, Lifehacker www.lifehacker.com why do they blog? It's addictive. It consumes an incredible amount of time, energy, and effort. It is their passion. And these bloggers wouldn't have it any other way. Among more than 102,000,000 blogs, a few stand out as influential, ground-breaking, and singularly successful. These thirty bloggers have been featured in "Wired" magazine, "Popular Science," and on CNN, NPR, MSNBC, and 20/20. In one-on-one conversations with Michael A. Banks, these innovative, creative thinkers have shared their tactics, their philosophies, what drives them, how they mine for subject matter, and their personal secrets for success. Come and learn from the masters.

    • Business & Economics

Blog, Inc.

Blogging for Passion, Profit, and to Create Community
Author: Joy Deangdeelert Cho,Meg Mateo Ilasco
Publisher: Chronicle Books
ISBN: 1452107203
Category: Business & Economics
Page: 184
View: 7963
With roughly 95,000 blogs launched worldwide every 24 hours (BlogPulse), making a fledgling site stand out isn't easy. This authoritative handbook gives creative hopefuls a leg up. Joy Cho, of the award-winning Oh Joy!, offers expert advice on starting and growing a blog, from design and finance to overcoming blogger's block, attracting readers, and more. With a foreword from Grace Bonney of Design*Sponge plus expert interviews, this book will fine-tune what the next generation of bloggers shares with the world. Learn how to: - Design your site - Choose the right platform - Attract a fan base - Finance your blog - Maintain work/life balance - Manage comments - Find content inspiration - Overcome blogger's block - Choose the right ads - Develop a voice - Protect your work - Create a media kit - Leverage your social network - Take better photographs - Set up an affiliate program - Partner with sponsors - Build community - Go full-time with your blog - And more!

    • Blogs

Blogging for Writers

How Authors and Writers Build Successful Blogs
Author: Robin Houghton
Publisher: Ilex Press
ISBN: 9781781572139
Category: Blogs
Page: 176
View: 9558
The writers world has undergone a revolution in the last decade. With 30 million bloggers (in the US alone), many of whom consider themselves to be writers, blogging has brought the fiercest competition to the writing profession, but it is also something that a good writer, with a little guidance, can turn fully to their advantage. Blogging for Writers shows you how. Opening the door on this exciting world, it profiles the best and most imaginative writer-driven blogs and details how you can start your own blog and see it flourish. From which platform to use (Blogger, WordPress, etc) to setting up the perfect blog; from layout and design to getting the tone right; from social networking and getting noticed to finding a readership and liaising with publishers, Blogging for Writers lays out the fundamentals and then digs deeper, advising how to make your blog and your skills stand out from the pack and, essentially, bring the customers your way.

    • Computers

Writing for the Web

Creating Compelling Web Content Using Words, Pictures, and Sound
Author: Lynda Felder
Publisher: New Riders
ISBN: 0321794435
Category: Computers
Page: 181
View: 3263
With Writing for the Web, you'll learn everything you need to know to create effective Web content using words, pictures, and sound. Follow along as instructor and writer Lynda Felder combines easy-to-follow guidelines with photographs, lists, and tables to illustrate the key concepts behind writing nonlinear, interactive stories; creating succinct and clear copy; and working compelling images, motion graphics, and sound into your content. Many books offer instruction on how to use software programs to build Web sites, podcasts, and illustrations. But only Writing for the Web explains when and why an author might choose an illustration over a photograph, motion graphics over text, or a slice of Beethoven's Fifth over the sound of a bubbling brook. Focusing on storytelling techniques that work best for digital media, this book describes the essential skills and tools in a Web author's toolbox, including a thorough understanding of grammar and style, a critical eye for photography, and an ear for just the right sound byte for a podcast. This clearly written guide provides a fun and practical approach to Web writing that busy students and writers will be eager to learn and explore. Uses concise, straight-to-the-point style to illustrate techniques for writing sharp and focused Web copy, coupled with compelling visuals and sound Focuses on writing practices and guidelines, with exercises and prompts developed and tested by the author Features clear design, with plenty of pictures and visual elements, and a friendly and knowledgeable voice Take your learning even further with Lynda's companion book: The Web Writer's Toolkit: 365 prompts, collaborative exercises, games, and challenges for effective online content. For more tips, exercises, and suggestions for teachers, check out the book's Web site at www.write4web.com.

    • Fiction

Harshini

Book Three of the Hythrun Chronicles
Author: Jennifer Fallon
Publisher: Macmillan
ISBN: 9780765348685
Category: Fiction
Page: 499
View: 744
Rendered outlaws in the wilderness when the land of Medalon surrenders to foreign invaders, Damin Wolfblade and his army work to defeat a usurper, while Demon Child R'shiel struggles toward a final confrontation with the powerful Xaphista. By the author of Treason Keep. Reprint.

    • Computers

Clear Blogging

How People Blogging Are Changing the World and How You Can Join Them
Author: Robert Walsh
Publisher: Apress
ISBN: 9781430203216
Category: Computers
Page: 351
View: 4021
Clear Blogging, an Apress Technology in Action book, answers in non-technical terms what blogging has to offer and why and how you should blog. If you’ve never read a blog, but keep hearing that term on the news, Clear Blogging shows why blogging has shaken up mainstream media, and how you could end up on CNN. If you’ve just begun reading blogs, it’s your travel guide to the Blogosphere. Includes 50 interviews with successful bloggers who influence products, policy makers, potential employers and millions of readers and gain an online reputation - and real profits - from blogging.

    • Computers

The Social Media Survival Guide

Strategies, Tactics, and Tools for Succeeding in the Social Web
Author: Deltina Hay
Publisher: Linden Pub
ISBN: 9781884995705
Category: Computers
Page: 454
View: 445
Provides information on creating an effective social Web presence, covering such topics as RSS feeds, WordPress, podcasting, widgets, and social networking.

    • Handicraft

Crafter's Guide to Taking Great Photos


Author: Heidi Adnum
Publisher: Search
ISBN: 9781844487516
Category: Handicraft
Page: 192
View: 9968
Sell more of your handmade items with better photographs Amidst the sea of handmade jewelry, apparel, housewares, art, and other crafts that populate blogs, websites, and online marketplaces, how do you make your items stand out? The key is great photography. Beautiful handmade items can be undermined by poor or uninspired images that fail to represent the detail and craftsmanship. With "The Crafter's Guide to Taking Great Photos" you'll learn that you don't need expensive, professional equipment to get quality results. Get simple, practical advice presented with the crafter in mind. Learn to make a lightbox, how to use natural lighting, and how to capture the detail in your work. Broken down into specific craft areas, you'll find tips on how to best generate eye-catching images that will help sell your items. Boost your online crafting business with "The Crafter's Guide to Taking Great Photos."

    • Computers

Nicely Said

Writing for the Web with Style and Purpose
Author: Nicole Fenton,Kate Kiefer Lee
Publisher: New Riders
ISBN: 0133818438
Category: Computers
Page: 192
View: 1289
Whether you’re new to web writing, or you’re a professional writer looking to deepen your skills, this book is for you. You’ll learn how to write web copy that addresses your readers’ needs and supports your business goals. Learn from real-world examples and interviews with people who put these ideas into action every day: Kristina Halvorson of Brain Traffic, Tiffani Jones Brown of Pinterest, Randy J. Hunt of Etsy, Gabrielle Blair of Design Mom, Mandy Brown of Editorially, Sarah Richards of GOV.UK, and more. Topics include: • Write marketing copy, interface flows, blog posts, legal policies, and emails • Develop behind-the-scenes documents like mission statements, survey questions, and project briefs • Find your voice and adapt your tone for the situation • Build trust and foster relationships with readers • Make a simple style guide “Writing is a skill that will hugely benefit anyone’s career, and luckily, it’s a skill that anyone can learn. Nicely Said is a wonderful guide to writing clearly and concisely for the audience you’re trying to reach. Whether you’re a professional or just getting started, you’ll find a ton to steal from here.” (—Austin Kleon, author of Steal Like An Artist and Show Your Work! "Between them, Kate and Nicole have written for many of the web's most valuable and respected companies. Their commitment to clarity and kindness is the result of their experience, and it makes them extraordinary teachers." - Erin Kissane, author of The Elements of Content Strategy

    • Computers

Create Your Own Website Using WordPress in a Weekend


Author: Alannah Moore
Publisher: Taylor & Francis
ISBN: 1135944210
Category: Computers
Page: 160
View: 1150
Having a website built can be a complicated and expensive undertaking. For large businesses this is a necessary expense, but for the ever-increasing number of independents and small businesses, this can easily be handled by the intrepid amateur. In Create Your Own Website Using WordPress in a Weekend, author Alannah Moore draws on her extensive experience to show how, in just a weekend, almost anyone can create a website in WordPress that looks professional and is entirely tailored to their needs and preferences. Through carefully structured step-by-step tutorials, the book takes the reader through every stage of the web design process. It is illustrated with fabulous examples, and features checklists and tips throughout, covering domain registration, planning, plugins, and choosing the right theme. This will cover the upcoming WP 2012 version.

    • Computers

ProBlogger

Secrets for Blogging Your Way to a Six-Figure Income
Author: Darren Rowse,Chris Garrett
Publisher: John Wiley & Sons
ISBN: 1118240693
Category: Computers
Page: 336
View: 2750
An update of one of the bestselling blogging books, written by two of the world's most successful bloggers There's a reason why the first two editions of this book have sold thousands of copies worldwide. Written by two of the world's most successful bloggers, it's one of the clearest books out there on how to earn an income from your blog. This new edition gets you up to date on the very latest changes that affect the blogging-for-business landscape. Featuring new material on Twitter, Facebook, and LinkedIn; plus new ways and tools to grow your audience and expand your business beyond your blog, this professional blogger's bible is better than ever. Helps novices choose a blog topic, analyze the market, set up a blog, promote it, and earn revenue Gives aspiring bloggers proven techniques and the tools they need to succeed in building a business from their blogs Reveals 20 key ingredients for a successful blog post Offers solid, step-by-step instruction on how bloggers actually make money, why niches matter, how to use essential blogging tools and take advantage of social media and content aggregators, how to optimize your advertising, and much more Includes techniques for attracting and growing an audience and how to mine new business opportunities beyond your blog Written by two fulltime professional bloggers, this exciting, updated edition of ProBlogger tells you exactly how to launch and maintain a blog that makes money.

    • Computers

Professional Blogging For Dummies


Author: Susan J. Getgood
Publisher: John Wiley & Sons
ISBN: 0470901500
Category: Computers
Page: 384
View: 9374
Take your hobby to the next level and turn your blog into real income Anyone who blogs knows that it is a fun, creative way for sharing thoughts and opinions. Now imagine making money from that hobby! This practical, how-to guide shows you how you can get serious about using your blog and implement advertising, sponsorship, partnerships, and affiliate marketing options to turn your hobby into extra income, or even a full-time career. Helpful examples and featured articles with topic experts and bloggers who have built successful business demonstrate how to promote your business or build a blog-based business. Discusses finding your niche, adhering to legal considerations, establishing your disclosure and privacy policies, and dealing responsibly with review requests Introduces ideas for advertising and other monetization options and recommends promotional avenues to explore Suggests creative ways to keep your blog fresh, unique, and interesting Provides tips for monitoring and measuring your success Professional Blogging For Dummies opens the door to a world of money-making blogging possibilities!

    • Business & Economics

Pinterest Power: Market Your Business, Sell Your Product, and Build Your Brand on the World's Hottest Social Network


Author: Jason Miles,Karen Lacey
Publisher: McGraw Hill Professional
ISBN: 0071805575
Category: Business & Economics
Page: 240
View: 5310
Start Marketing NOW on the World's Fastest-Growing Website! You thought Facebook, YouTube, and Twitter were big? Pinterest is outpacing them all. As a marketer, you can't afford to ignore this amazing new platform. Why should you start marketing right now on Pinterest? In a word: MORE. You'll drive more traffic, get more customers, and make more money than ever! Pinterest Power provides all the tools, tips, and strategies you need to get going--right now, the right way. "Pinterest has unimaginable potential as a marketing and customer relationship building tool. In this fantastic book Jason and Karen reveal their highly effective blueprint for using it the right way. This is the guide to Pinterest that I'm having my staff read." -- JIM COCKRUM, bestselling author of Free Marketing: 101 Low and No-Cost Ways to Grow Your Business "Pinterest is one of the hottest and fastest social tools on the Internet today. It's growing faster than Facebook did, and you don't want to be left behind. Jason Miles will show you step-by-step how he uses Pinterest to make money online." -- SKIP MCGRATH, author of Three Weeks to eBay Profits

    • Photography

The Digital Renaissance

Classic Painting Techniques in Photoshop and Painter
Author: Carlyn Beccia
Publisher: CRC Press
ISBN: 1135020655
Category: Photography
Page: 160
View: 5591
Please note: the website printed in the book [carlynpaints.com] is no longer valid. Please find the author's dedicated book page at: http://www.carlynbeccia.com/carlynpaints/thedigitalrenaissance.html Also, the excercise downloads referred to in the book at: http://www.carlynbeccia.com/carlynpaints/downloads.html The Digital Renaissance teaches you how to translate the methods and skills found in traditional art to the digital medium. By covering fundamental painting principles and the basics of digital software, before moving into tutorials that break down key techniques, professional artist Carlyn Beccia teaches you how to use the tools at hand to paint your own works of art. Each chapter showcases one great painter and analyzes the techniques that set each one apart. These techniques are then imitated in step-by-step tutorials, allowing you to achieve amazingly convincing results and bring your own work to new creative heights.